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Virtual Selling Playbook: How Marketing and Sales Can Align In 2021

Marketing and sales must align on a virtual selling strategy. Both teams need to take a step back and develop a keen understanding of how the larger marketing apparatus operates and feeds into the sales funnel. Better alignment practices can help teams understand and agree on how marketing campaigns — and the insights driven by those campaigns — can seamlessly inform the sales team on activities and actions to help turn a prospect into a customer.

This Virtual Selling Playbook is designed to help you drive results.