5 Use Cases of a Redefined CDPIn the rest of this guide you’ll learn how centralised data that’s accessible and actionable by marketing, commerce, sales, and service teams can enable 5 use cases that help you:
Decrease cost per acquisition through targeted advertising
Increase conversion through personalised journeys
Close deals faster by empowering sales reps
Increase adoption with onboarding journeys
Increase retention by delivering proactive service