State Of Marketing

Insights and trends from 6,000 marketers and over 2 trillion outbound marketing communications


What You’ll Find in This Report

For the eighth edition of our “State of Marketing” report, Salesforce Research surveyed 6,000 marketing leaders worldwide to discover how marketers are:

  • Evolving in the face of uncertainty
  • Preparing for the retirement of third-party cookies
  • Removing silos to enhance the customer experience
  • Innovating to meet changing customer needs




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