Account-based experience (ABX) is the next natural step in the evolution of ABM that takes your go-to-market strategy to a whole new level. It brings your marketing, sales, and customer success teams together to create a data-driven and personalized experience that can carry you straight to the hearts of your customers:

• What is ABX and how to get started
• How to gain a competitive advantage with ABX
• How to use ABX alongside direct mail and gifting to create memorable experiences