To keep delighting your customers, you need to deliver
exceptional experiences across the increasing number
of channels and devices that they want to use. What’s
more, these same customers have come to expect
immersive and responsive app-like interactions on every
channel. This is fuelling the growth of headless content
development and delivery – separating content creation
and management from layout, design and experience.
This paper explores how Adobe Experience Manager
addresses your current needs for headless content
management while building a foundation for future
growth. Experience Manager is a modern, cloudnative content management system (CMS) that gives
you a full combination of rich headless capabilities,
comprehensive headful modes and powerful single-page
application (SPA) tools to deliver immersive experiences
everywhere. With Experience Manager, developers get
full flexibility for accessing content headlessly, while
marketers can accelerate content velocity, maximise
reuse and ensure tailored experiences.