Most organizations recognize the value of data for driving critical business decisions. Yet many businesses struggle to manage data velocity, volume and variety.

Your organization may have enough data, but is it the right information? And once you have clean, accurate data, how do you turn it into actionable insights?

Data-as-a-service (DaaS) solves these challenges.

In this eBook, see how eight different enterprises use DaaS to drive their go-to-market success. Read these use cases and discover how to:

• Source accurate data on hard-to-find small businesses
• Understand and expand your total addressable market (TAM)
• Build a data-driven content marketing strategy
• Make the most of high-cost marketing tactics like direct mailers
• Evaluate the financial standing of small, private companies
  
  And more!