Icelandair Improves Automation and Workflows by Moving to a Headless CMS
After years of using VYRE Unify web CMS and dotCMS, Icelandair realized that they needed to adopt a modern CMS and its capabilities to answer the increasing demand for personalization and omnichannel content delivery.
In 2015, Icelandair launched Digital Labs, a new business development unit. The department was tasked to introduce a digital mindset and culture to Icelandair. Among Digital Labs' tasks, was to design, develop, and launch a new website for the airline.
Having initially adopted VYRE Unify as its web management platform and then migrating to dotCMS, it became clear that the open-source platforms were unable to meet Icelandair’s needs.
After evaluating 15 CMSes, Icelandair chose one that allowed them to migrate in 3 weeks and reduce the issues backlog by 82% week over week.
Download this report to get full insight into the following:
- Selection criteria Icelandair used to choose when evaluating 15 CMS options
- How Icelandair manages translations 70% faster
- How life has changed for the better for content editors at Icelandair