Cutting through the wall of noise and meaningfully engaging customers with your brands is 1) critical for business success, and 2) … Easier said than done.

Join this 45 minute live webinar with audience Q&A and learn from: :

• Alison Herzog, Marketing Director, Global Social Business and Digital Strategy, Dell
• John Gargiulo, Global Product Marketing Lead, Airbnb
• Dusty DiMercurio, Director of Content Marketing & Social Media, Autodesk.
• Allison Mac, Director of Marketing and Communication, GasBuddy

Topics include:

• Build a meaningful dialogue through storytelling: Create authentic, trustworthy and targeted content that resonates to your brand mission
• Get closer to your customer with relevant content: Hear how brands are creating tailored content to customer segments-whist maintaining efficiency
• Swiftly take advantage of innovative engagement opportunities: Develop a strategy that inspires ambitious ideas, pioneers new formats & technologies and embraces change.
• Data driven transformation: Understand the impact of your content to inform future creative campaigns.