With a multitude of agencies, with each one claiming to be data-driven, clients are spoilt for choice. To really stand out, independent agencies need to go further - by working smarter.

This guide gives independent agencies the tools they need to work quicker with insight, enabling team members to amplify their success, and proving their endless value to brands.

This guide simplifies the process and tells you how:-

• Independent agencies could work smarter with the resources they have
• What teams should focus on for efficient consumer targeting
• How to get the edge when pitching