While consumer behavior is changing, shoppers are still drawn to the local retail store experience. In fact, three-quarters of retail sales occur in physical stores according to the National Retail Federation.
Convenience and seamless personalized interactions are more important than ever, which extends to expectations of brands' presence online. Shoppers want to find local store information easily and see relevant content on social media.
How well are top retail brands such as Target, Walmart, and Costco performing at the local level? Download the report to learn key localized marketing benchmarks for the retail industry and best practices to implement for your own brand.
A Sneak Peek of the Top Insights
Download the full report to learn more!